Anthologies

  • The Ultimate Branding Playbook: Advanced Strategies for Business Growth
    • The Ultimate Branding Playbook book coverDid you know that having a book will help you build your business?
    • Would you like to “be the person who wrote the book” on your topic?
    • Are you interested in writing a book but find the idea intimidating?
    • Would you benefit from a community that shares a similar target market (leaders and professionals who want to leverage their expertise) for possible collaborative marketing and business development projects?
    • Would you love a project that helps you build your professional community?

    Join with other aspiring authors to create your first or next book!

    What is The Ultimate Branding Guide: Advanced Strategies for Business Growth about?

    In an era where personal and professional branding are critical to success, The Ultimate Branding Playbook: Advanced Strategies for Business Growth offers a comprehensive guide to mastering the art of influence and expertise. This anthology brings together insights from a diverse group of industry leaders, including podcasters, online course producers, audiobook creators, TEDx promoters, and more. Each chapter provides valuable strategies and practical advice on building and leveraging a powerful brand.

    Who are Cathy Fyock and Everett O’Keefe—besides the leaders/editors in this project?

    Cathy is The Business Book Strategist and works with professionals and thought leaders who want to write a book as a business growth strategy. Since starting her business in 2014, she’s helped more than 230 professionals become published authors.

    In addition to authoring 12 books, she’s also led 11 anthology projects like this one. She knows how to meet deadlines and push authors while offering support and encouragement. Each of her launches has gone off on time and has offered tremendous value to her clients. Read more in the post where she highlights her participants’ testimonials.

    Everett is the Founder and Owner of Ignite Press. He is a Wall Street Journal, USA Today, and International #1 Bestselling Author. The Power of the Published is his most recent solo work. He has also helped create and launch more than 150 bestselling books for his clients. Everett speaks across the nation on the power of publishing.

    Cathy and Everett have worked together on several anthology projects, and love helping authors achieve their goals for advancing their businesses, ministries, and platforms.

    In our comprehensive package, you’ll receive:

    • One one-hour coaching session with book coach Cathy Fyock to strategically plan your chapter.
    • Two one-hour virtual workshops by Cathy Fyock on how to write your 2500–3000-word chapter.
    • A collaborate relationship with the coauthors in reviewing each other’s chapters.
    • All services to create the book, including editing, formatting, and cover design.
    • Complete publishing package from Ignite Press including placement of the book on Amazon, BarnesAndNoble.com and other prominent booksellers worldwide!
    • 50 copies of your book (with an opportunity to purchase additional copies in multiples of 50).
    • A virtual book launch event via webinar where you can invite guests to learn about your book.
    • A one-hour webinar offering tips and strategies for maximizing benefits from your book.
    • In coordination with the Ignite Press, we will be conducting an AMAZON BESTSELLER CAMPAIGN.

    Wouldn’t it be exciting to be an Amazon bestselling author!

    To participate, you’ll need to provide the following:

    • Your investment of $3000*
    • A 2500-3000 word chapter on your perspective (due after the first workshop)
    • Headshot
    • Brief bio and other contact information

    Proposed Schedule

    • Enrollment Period — through mid-January 2025
    • Workshops Begin — January 2025
    • Author Chapters Due — February 2025
    • Editing, Formatting, Printing – March – May 2025
    • Books Available by June 1, 2025

    We have a maximum of 20 author/chapter spots available, and they will go quickly!

    Sign up today and claim your spot by contacting Cathy, or click the link at the bottom of this page to register and pay!

    Cathy@CathyFyock.com or 502-445.6539

    Read this blog post on the benefits of writing in an anthology, featuring highlights from the authors.

    Sign Up Now!

    *A minimum payment of $1000 is due upon signing, with payments 0f $1000 after signing on December 1, 2024 and January 1, 2025. Total payment of $3000 by January 1, 2025. Once initial payment is made, authors may sign up for their strategy session with Cathy to begin the process.

  • When Work Works: Cutting-Edge Solutions for the Contemporary Workplace

    When Work Works: Cutting-Edge Solutions for the Contemporary Workplace

    What is it that makes work work? What are the factors that create high-performing and successful organizations? This volume discusses the issues of culture, well-being, work/life balance and flex work, diversity, inclusion, and belonging, personal and professional development, spirituality in work, and more.

    When Work Works explores these concepts by sharing the perspectives of 15 unique thought leaders across multiple industries and professional roles and offers ideas as to how
    organizations and leaders can create optimal workplaces.

    Contributing Authors Include: Cindy Lundin, Dana Grindal, Cindy Schuler, Michele Fantt Harris, Nicole Hollar, Ralph de Chabert, Eric Williamson, Christina Reising, Wendy Cocke, Doug Reitz, Jeff Nally, Amy Oviedo, Molley Rickets, Richard Park, and Pamela Grey.

    Amazon proceeds benefit the SHRM Foundation.

    To order your copy follow this link.

    “I just wanted to let you know that I submitted a proposal to speak at the annual SHRM conference— and my proposal was accepted!  My topic is on cultural competence.  I am so incredibly excited! I will keep you posted, but I just wanted to say thank you!  Writing a chapter in “Cultivating Culture” has opened doors for me as a writer and now as a speaker.”
    –Cindy Schuler, Author in Cultivating Culture, When Work Works
  • You@Work

    Unlocking Human Potential in the Workplace

    Absolutely every decision, every business strategy, every word spoken from colleagues and every policy enacted can and should be derived from a place of deep respect for one another – not just as “talent” but as people. Organizational success is, at its core, about human beings working together to serve human purposes.

    You@Work is a remarkable collection of insights from 15 leading HR and OD experts, across multiple industries and professional roles. And it’s a must-read for any leader looking to achieve more by putting humanity back into the workplace.

    Authors include: David Baumgartner, Robert (Bo) Brabo, Ann Brown, Jennifer Brown, Wendi Eldh, Randi Frank, Belinda Goodrich, Michele Fantt Harris, Alicia Lambert, Marissa Levin, Nancy Little, Karl Richter, Lisa Seay, Michele Lawlis Shelton, Tracy Stuckrath.

    All Amazon proceeds benefit the SHRM Foundation.

    To order from Amazon, follow this link.

     

    Cathy is a wonderful spirit with a contagious laugh. She is a servant leader who has the ability to recognize, nurture, and celebrate human potential with selfless determination. I call Cathy the “Coach’s Coach,” and the team she assembles creates a winning combination for authors.

    –Michele Lawlis Shelton, Author, You@Work

    Working with Cathy could not make the dream of writing a book any easier.  Starting with an anthology adds an extra bonus because you meet and work with other professional all with the same dream of writing a book.  If you have the dream, don’t wait like I did!
    –David Baumgartner, Author, You@Work and Compassion@Work

     

  • Imagination@Work: Shifting Boundaries in the Modern Workplace

    Increasingly, HR and business leaders are understanding the importance embracing the human spirit of their employees to unlock potential and maximize performance and innovation. This volume discusses these issues of well-being, work/life balance, diversity and inclusion, compassionate workplaces, personal and professional development, and spirituality in work.

    Imagination@Work explores these concepts by sharing the perspectives of 15 to 20 unique business leaders across multiple industries and professional roles, and offers ideas as to how organizations and leaders can unlock the human spirit to create productive and innovative workplaces.

    I just wanted to let you know that I submitted a proposal to speak at the 2019 SHRM conference in Las Vegas, NV — and my proposal was accepted!  My topic is on cultural competence.  I am so incredibly excited! I will keep you posted, but I just wanted to say thank you!  Writing a chapter in “Cultivating Culture” has opened doors for me as a writer and now as a speaker.
    –Cindy Schuler, Author in Cultivating Culture
  • Compassion@Work

    Creating Workplaces That Engage the Human Spirit

    Increasingly, HR and business leaders are understanding the importance embracing the human spirit of their employees, and encouraging employees to bring their entire selves to work. This volume discusses these issues of well-being, work/life balance, diversity and inclusion, compassionate workplaces, personal and professional development, and spirituality in work.

    Compassion@Work explores these concepts by sharing the perspectives of 18 unique business leaders across multiple industries and professional roles, and offers ideas as to how organizations and leaders can engage the human spirit to create productive and innovative workplaces.

    Authors Include: David Baumgartner, Samuel Bresler, Madiha Chughtai, Heather Dilmagani, Laurie Friedman, Angela Greer, Lyle Hanna, Paula Harvey, Michelle Hollingshead, Milli McIntosh, Tonia Morris, Stacey Oliver-Knappe, Jason Sackett, Amy Smith, Ben St. Clair, Carole Sitzza, Shelly Trent, and Laura Hillerich Wood.

    Becoming an author has catapulted my credibility as a speaker, given me the ability to raise my speaking fees, and allowed me to generate more revenue after my speaking engagements. It’s a win-win-win! Sharing my personal story as a Millennial in the workplace has provided an “aha” moment for so many of my readers. They never thought about how differently Millennials were raised than Baby Boomers and GenXers, and this gives them a greater understanding of who others think and work so differently. It has also helped managers reduce unnecessary employee turnover by being more effective in their roles.
    Cara Silletto, Author, What’s Next in Human Resources

    Who knew I could learn so much about myself by participating in this adventure?  This has been a gift on many levels, and Kate and Cathy have my deepest gratitude.

    Stacey Oliver-Knappe, Author, Compassion@Work

    Not only was participation in Compassion@Work the best investment I made in 2017, but I also learned a lot about myself.  Writing my chapter gave me confidence, and now I am able to say I am an author. 

    Cathy met my expectations from the beginning to the end. Not only did she make the process stress-free, she also gave us resources to market our book and provided us an opportunity to do a book signing at a SHRM Leadership summit.

    Tonia Morris, author, Compassion@Work

  • Humans@Work

    Humans@Work

    We’re in this together—
    …but how?

    “People are our most valuable resource.” It’s a common refrain in company meetings, public events, and even the posters on the office wall. But sometimes, it’s hard to believe — especially when employee satisfaction is at an all-time low.

    If “people are our most valuable resource,” what makes that true? And even if we all believe it, how do we make that belief manifest in our work spaces, in our everyday behaviors, and in our core operating principles?

    Humans @ Work welcomes the latest answers from professionals of all stripes. Whether you’re in OD, HR, management, academia — or somewhere else entirely — you understand how all employees are humans at work, not just workers. How can we better understand that — and make use of it for everyone’s benefit?

    Authors include: Michele Fantt Harris, Jill Heineck, Neal Henderson, Mary Pat Knight, Colleen Luzier, Demetria Miles-McDonald, Jeff Nally, Gordon L. Peterson, Lisa Seay, Rusty Steele, Tracy Stuckrath, and Shelly Trent.

     

    Writing a book chapter under Cathy’s tutelage has been a dream!  She has “been there, done that,” so she takes you through exercises to help get your ideas flowing, to overcome your writer’s block, and to go from idea to chapter in just a couple of weeks!  I have been published quite a few times before, but my articles were either online or in encyclopedias.  It’s great to have a book that I can hand someone as proof of my knowledge and writing ability.  I have actually given my book to employers in the interview process.

     – Shelly Trent, SPHR, SHRM-SCP, Your Career Collaborator

    I always dreamed of writing, and I wanted to share my perspective with the world, but that was little more than a pipe dream before I met Cathy.  The whole concept seemed too daunting a task; I didn’t know where to start and had so much self-doubt. Thankfully that is where Cathy came in; she has a gift for helping writers get past their self-doubt, she doesn’t just coach you on how to write, she coaches you on how to write through the emotional hurdles that you will face along the way.

    Cathy’s system works. She gave me a process to follow, breaking the project into smaller less intimidating pieces, and with each step she gave me the tools, coaching, and confidence needed to put my passion on paper. This was one of the most rewarding professional development experiences of my career.  If you’ve dreamed of being a published author, I highly recommend Cathy Fyock, as she truly is a possibility partner.

    – Rusty Steele, SHRM-CP, PHR, Author, Humans@Work

    To order your copy of Humans@Work (all Amazon sales benefit the SHRM Foundation), click here.

  • What’s Next in Human Resources

    Cathy partnered with 17 authors in human resources and Greyden Press to create What’s Next in HR, a new anthology. The authors each wrote a chapter on a topic of their personal and professional interest, and they tackle a variety of topics, from talent management to office culture, with their own unique twists ranging from pop culture and television to data and modern science.

    Pictured from left: Whitney Martin, Lynn Ingmire, Alec White, David Braughler, Ann Mulcahy, Kristin Dunlevy, Cathy Fyock, Cara Silletto, Brett Steele.

    Pictured from left: Whitney Martin, Lynn Ingmire, Alec White, David Braughler, Ann Mulcahy, Kristin Dunlevy, Cathy Fyock, Cara Silletto, Brett Steele.

    “As a national speaker, my credibility (and number of bookings) skyrocketed once I added the official ‘author’ status to my bio and started sending copies to my prospects. Meeting planners throw away flyers. They don’t throw away books!”

    – Cara Silletto, CEO and Founder, Crescendo Strategies
    Author, What’s Next in Human Resources

    “It was a very rewarding experience to participate in the HR Anthology project. Cathy had us organized with specific timelines and webinars so that we stayed on track. I plan to use it as my calling card when I pursue new opportunities. It has opened my eyes to capturing my thoughts in writing with new or unusual work and life experiences. I doubt that I would have pursued being a published author on my own if it had not been for Cathy Fyock and the HR Anthology book.”

    – Cindy Hines, VP, Human Resources, COMMONWEALTH – ALTADIS, INC
    Author, What’s Next in Human Resources

    “Have you ever wanted to get published? I recently participated in writing a chapter in What’s Next in Human Resources and I thoroughly enjoyed the experience. Not only did Cathy Fyock do a good job coaching us through the process, but her advice on how to use the book as a tool for obtaining business, getting speaking opportunities, and building self esteem was invaluable. In addition, I learned a lot about different writing styles and techniques which will help me when writing my next book. If you’ve ever wanted to write, go for it! Even if you never write the great American Novel, the experience will improve your writing abilities.”

    – Betty McHale, HR Consultant
    Author, What’s Next in Human Resources

    “Participating was completely ‘painless’ and helped me focus my thoughts toward launching the next phase of my career. And it was fast! I particularly liked the many marketing extras Cathy provided. A great experience.”

    – Susan Harmansky, SPHR, Workforce Strategist
    Author, What’s Next in Human Resources

    “After 30+ years in human resource management I knew I had a story to tell and writing the chapter for What’s Next in Human Resources was the springboard I needed to get my book started. Thanks to Cathy for the opportunity and thanks to my husband, Harold, for the encouragement.”

    – Lynn Ingmire, HR Consultant
    Author, What’s Next in Human Resources

    “The experience of contributing to the HR anthology was more rewarding than I expected in many ways. The published book was much richer than any book I could have written by myself! I am proud to forward the book to all my prospects as there is a chapter that will enlighten or inspire them. In fact, one prospect said he was requiring everyone in his leadership team to read it. Thank you Cathy for the opportunity to connect and collaborate with such a phenomenal group of professionals!”

    – Kristin Dunlvey
    Author, What’s Next in Human Resources

  • Rethinking Human Resources

    Rethinking Human ResourcesThis entry in the Red Letter Publishing Professional Series is the work of sixteen authors, all distinguished members of the Human Resources community. At the core of their work in this anthology is a simple question: how can we rethink Human Resources in ways that make it smarter, more effective, and better-suited to chart the course of the future?

    Authors include: Rebecca Barnes-Hogg, Teri Cirillo, Nichole Cobb, Jocelyn Davis, Kristin Dunlevy, JC Gibson, Sherri Harbsmeier, Michele Fantt Harris, Emily Hosea, Nikki R. Jackson, Cheryl Jekiel, Maurie McGarvey, Jeff Nally, Dave Phillips, Laura Hlavacek
    Rabideau, and Bob Smith.

    To order your copy of Rethinking Human Resources (all Amazon sales benefit the SHRM Foundation), click here.

    Authors Celebrate

    The authors celebrate the launch of their book at the KYSHRM Conference.

     

     

     

     

     

     

     

     

     

     

     

     

     

     

    “Working with Cathy to write a book was the right decision. Authors have many avenues to choose from when it comes to writing and publishing. Where Cathy truly stands out is that she cares deeply about her authors and does everything she can to help them succeed. Her support throughout the writing process is outstanding and she doesn’t stop there. After your book is published Cathy continues to support her authors with opportunities to market their book through speaking opportunities, articles, and events. Cathy is the person who will get your book out of your head and on paper and support you every step of the way.”

    – Rebecca Barnes-Hogg, SPHR, SHRM-SCP, Author, Rethinking Human Resources

    “Cathy’s tagline “Your Possibility Partner” could not be more accurate and appropriate. I have known Cathy since 2011 and she has always been a tireless advocate of progressive HR. She is so well thought of, so astute and has an incredible international brand as an HR professional. She is also an extraordinary writer. So, when I shared with her that I had interests in writing someday, little did I know that about a year later my interest would manifest into a published anthology. Cathy is a great encourager and coach. She understands the impediments to writing and she works with her contributing authors to remedy them. I very much enjoyed writing with her and learning from her. I am thrilled to now regard myself as a published author and I have Cathy to thank for that.”

    – Nikki Jackson, Author, Rethinking Human Resources

    “This writing experience helped to crystalize several professional thoughts but, even more than the content of the chapter, it helped me to rise a little above the day-to-day fire fights to live a little of the dream to do more than just work. (Warning, it did NOT help me not to write run on sentences…)”

    JC Gibson, Author, Rethinking Human Resources

  • Lessons in Leadership

    Lessons in LeadershipThis entry in the Red Letter Publishing Professional Series is the work of sixteen leaders in business, ministry, education, law, and public life. They seek answers to a simple question: what does true leadership require, and what insights or experiences have caused them to arrive at their conclusions?

    Authors include: Teri Cirillo, Angie Fleitz, Terry Gehrke, Elizabeth George, Angela Greer, Chandra Goforth Irvin, Marigrace McKay, Wendy Nepute, Lesa Nichols, Mitzi Pendergrass, Carlene Reid, Karen Schreyer, Ph.D., Elizabeth Scott, Ph.D., Lora Tucker, Debra Walton Wells, Jovian Zayne.

    To order your copy of Lessons in Leadership (all Amazon sales benefit the SHRM Foundation), click here.

    The authors celebrate the arrival of their new books.

    The authors celebrate the arrival of their new books.

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

    “Cathy and Kevin are a tremendous team that together make the experience of publishing fun, easy, and timely! Whether this is a first publishing experience for you or you are a seasoned author that needs a boost, this is the team for you.”

    Lora Tucker, Author, Lessons in Leadership

    “Writing my chapter was one of the hardest things I’ve done. There were many moments when I thought it couldn’t be done, but then it became an incredible miracle and my name is on the cover!”

    Angie Fleitz, Author, Lessons in Leadership

    “Working as author with Cathy Fyock and Kevin Williamson has been a great experience. Together they provided just the structure and flexibility, competence and care, and ideas and curiosity to make the process of writing easy. I appreciated Cathy’s fresh approach and Kevin’s suggestions to be really on point. Further, they not only knew how to provide feedback but receive and integrate it. They know how to get it done — professionally and with grace. Bottom line — Kevin and Cathy made a complex process simple and it was very pleasant working with this great team!”

    Chandra Irvin, Author, Lessons in Leadership

    “Being part of the anthology series, Lessons in Leadership, was an invaluable experience. Working with Cathy Fyock and Kevin Williamson helped me build confidence as a writer and gave me the courage to move forward with writing another book. The experience was easy, encouraging and enjoyable throughout.”

    Elizabeth George, Author, Lessons in Leadership

  • Evolution of Human Resources

    Evolution of Human ResourcesHuman Resources is an essential arm of any company in the 21st century–but its place, purpose, and future have never been more uncertain. In this anthology, we consider what lies ahead in the evolution of Human Resources: how it will need to grow and change to succeed, but also, what we must do as professionals, practitioners, and experts to drive that evolution.

    Authors include: Angela Bailey, Whitney Bishop, Teresa Cofield, Karen Dahlem, Michele Fantt Harris, Paula Harvey, Dawn Holzer, Eric Huber, Olivet Jones, Whitney Martin, Robert Price, Sandy Ringer, Linda Smith, Cassandra Tembo, Trasee Whitaker, Patricia Keene Williams, Lisa Withers.

    “Cathy nurtured my dream of becoming a writer and being published and turned it into a reality. From start to finish, the process was seamless and met all of my expectations.”

    – Eric Huber, Author, Evolution of Human Resources

    “Even though I don’t consider myself a writer, Cathy’s process of coaching made organizing my ideas and writing the book extremely easy and thought-provoking.”

    – Sandy Ringer, Author, Evolution of Human Resources

    To order your copy of Evolution of Human Resources (all Amazon sales benefit the SHRM Foundation), click here.

  • Cultivating Culture

    Cultivating Culture book coverThe culture of an organization is an abstract, immaterial thing–yet culture is very real, and it’s monumentally important for that organization’s health, happiness, and success. An organization’s culture is important for employee satisfaction and other “soft” factors, but it also makes a difference on the bottom line and quarterly reports–and in ways both more specific and more significant than you might imagine.

    In this Red Letter Publishing Professional Series anthology, our authors offer their measured suggestions for how you can cultivate a healthy, forward-thinking culture in your own organization. Like any matter of value, a good culture requires time and investment–but it needn’t be as complex as brain surgery.

    Authors include: Dawn Cacciotti, Adam Calli, Teri Cirillo, Jen Hamilton, Michael Harper, Jill Heineck, Cindy Hines, Mark Leonardi, Nicole Price, Cheryl Schofield, Leslie Schreiber, Cynthia Schuler, Ken Silay, and April Taylor.

     

    “What are you crazy? I’m not a writer!” I thought to myself vehemently when first approached with the idea of writing a chapter for one of Cathy’s anthologies. Sure, the idea of having the authorship of, at least a portion of, an honest to goodness published book to add to my bio sounded appealing. And yes I knew it would give me an added sense of legitimacy to set myself apart from the competition in the crowded market of the Washington DC metro area. I even knew it’d make my mom, grandma, and kids very proud! but really? ME? An author?

    Then I met with Cathy Fyock. The first portion of my fears were alleviated when we went through the logistics. But what about the actual WRITING? Nobody could do that for me! Then she explained the writers’ workshops that would be offered. She explained to me that editing support was included in the package to ensure I would deliver a quality, polished finished product I would be happy with and would be proud to share. We also had a lengthy discussion about topic selection. By the end of our meeting, I was ready!

    I’ve given my book to students in classes I’ve taught, to prospects, to current clients, to business partners, and I even donated one to my local library! I’ve sold copies of the book online (much easier to do then you’d think!) and after speaking engagements. I’m glad to have written my chapter, and am exploring the possibility of doing another when the time is right. I can recommend Cathy as partners to any author, whether you be an experienced author, or an apprehensive rookie like I was!

    – Adam Calli, MSM, SHRM-SCP, SPHR Principal Consultant,. Arc Human Capital, LLC

    Being a co-author of Cultivating Culture has been one of the best decisions I made for growing my business.  I have put the book into my marketing strategy by sending them to prospective clients which has helped me to gain exposure and credibility.  Not only did I gain the experience and confidence to become an author; Cathy does an incredible job of connecting the authors during this process allowing a team of us to collaborate and start working together to help organizations in creating healthy cultures.  I highly recommend this for anyone looking to advance their business and wishing to gain credibility in their desired field.

     – Dawn M. Cacciotti, SPHR HCS SHRM-SCP,  Author, Cultivating Culture

    This was an incredibly rewarding experience writing with talented authors across –multiple industries.

    – Cynthia Schuler, Author, Cultivating Culture

    To order your copy of Cultivating Culture (all Amazon sales benefit the SHRM Foundation), click here.

    Shown here are DC area authors: Leslie Schreiber, Dawn Cacciotti, Cindy Schuler, Michele Fantt Harris, and Adam Calli.

    Shown here are DC area authors: Leslie Schreiber, Dawn Cacciotti, Cindy Schuler, Michele Fantt Harris, and Adam Calli.