author emPact (n): the emPowering effect of an author’s message that inspires action, ignites change and makes a difference in the lives of manyThere are countless ways to share a message, but you have chosen a book as the tool to share yours for a reason. Do you know your why? And better question, did you know that having clarity on your why will direct how you should spend your energy, time and resources marketing it? In the years that Stephanie Feger, chief strategist of the emPower PR Group, has been helping authors write marketable books, promote and launch their books, and build meaningful businesses along the way, she’s done a lot of listening and a lot of learning. She’s been able to distill 3 core reasons why an author chooses to write a book, and she’s identified the secret sauce to market a book to achieve it.
As a 20+ year marketing strategist, Stephanie shares her expertise, insights and laser-focused strategies and tactics to help authors make their Author emPact. And she’s excited to share them with you, too. Attendees can expect to:
- Gain clarity on their why and use it at the starting point for identifying their next right marketing move.
- Leverage the framework she uses to create focused marketing strategies and tactics that are efficient, effective and emPactful.
- Work through the Author emPact Method as a tool to identify how to reach those who need their book when and where they need it.
Walk away with actionable marketing steps to align with their book goals.